Friday 15 October 2010

Criteria for a Successful Web Design

Aspects we dislike about other websites.

- Obsessive amounts of animation
- Too much on the page makes the page load slowly
- When you scroll down to see an extra sentence or two
- Lots of different bright colours
- When its disorganized
- Music and trailer plays automatically
- When links don’t work anymore but still on the website
- Clutter
- Scrolling horizontally
- When there isn’t a link straight away to something quite important

By identifying what we don't like about other website will help in the development of our own. This is because we'll ensure that none of the above will appear in our in own design.

Below is the criteria for a successful web design which we discussed with a professional who works in this area of the media;

Functionality
- Cultural awareness
- Text (download order)
- Interaction times
- LEGALITY (copyright), (intellectual property)
- Graphic design (typography, clever visual elements e.g. something to draw you into the website)
- User friendly
- Aesthetics
- Professionalism
- Use of colour
- Layout (attention to detail)
Content
- Purpose (your intentions)
- Interactivity
- Verbal expression (use of language, clarity of grammar)
- Core issues (what we decide to put about our film, essential bits)

Originality
- Creativity (trying unusual things out, being experimental, making it different to others)
- Distinctiveness (individuality, making it unique so it stands out)
- Multisensory
- Emotional expression (something to build up and tie in to whole design)
- Predictive research (what we hate about other websites, what attracts us, what do we like)

Overall Effectiveness
- Operational effectiveness
- Communication effectiveness
- Does it do the job you wanted it to do?

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